Farm to bowl.
Nothing hidden.
Every Bug&Bark treat starts as an egg on our farm in Staffordshire. Here’s the full story of how it gets from there to your dog’s mouth — in five honest steps.
It starts with a colony.
Every Bug&Bark treat begins life as a tiny egg, laid by our breeding colony of adult black soldier flies in a carefully controlled environment at our farm in Yoxall, Staffordshire.
Our adult flies live for around two weeks — long enough to mate and lay batches of up to 900 eggs each. The eggs are laid on specially prepared substrate and monitored closely for temperature and humidity until they hatch, usually within four days.
Nothing is imported. Nothing comes from an anonymous supply chain. Every egg is produced here, on our farm, by flies we raise ourselves.
Fed on food waste. Growing fast.
Once hatched, the larvae are transferred into growing trays and fed on organic food waste — vegetable matter, grain by-products, and other pre-consumer food inputs that would otherwise go to landfill.
This is the closed-loop part. The larvae eat the waste. The waste becomes protein. And as they grow, they also produce frass — the nutrient-rich castings that become our Flytiliser fertiliser. Nothing is wasted at any stage.
Over seven days, the larvae grow rapidly, building up reserves of protein, healthy fats, and amino acids. By harvest time, they’re at their nutritional peak — up to 42% protein by dry weight, with natural omegas and lauric acid intact.
Harvested at peak nutrition.
We harvest the larvae at precisely the right moment in their lifecycle — the point where their protein and fat content is at its absolute highest, just before they begin to pupate.
After harvest, the larvae are cleaned, dried, and milled into a fine protein flour. This process locks in the nutrition without the need for any additives, preservatives, or artificial processing. What you end up with is pure, concentrated insect protein — nothing more, nothing less.
The frass left behind in the trays is collected separately, processed, and bagged as Flytiliser — our insect-based garden fertiliser. One farm. Two completely useful outputs.
Hand baked.
Small batches. Always.
The milled larva flour goes into our recipe — a deliberately short ingredient list that lets the insect protein do the talking. A single binder to hold the treat together, a pinch of botanicals, and that’s it. No fillers. No flavour enhancers. No common allergens hidden anywhere.
We bake in small batches, slowly, to preserve the nutritional integrity of the protein. High-heat industrial processing can degrade amino acids and damage the naturally occurring fatty acids that make BSFL so valuable — so we take our time and keep temperatures controlled.
Every batch is checked before it leaves. We’re a small operation, and we intend to stay that way — because it means we can actually stand behind every treat we make.
Your dog’s new favourite thing.
The finished Bug&Bark treat is everything a dog treat should be — nutritious, hypoallergenic, genuinely tasty, and made with complete transparency about what’s in it and where it came from.
Because BSFL protein is a novel protein — one most dogs have never encountered before — their immune systems have no existing reaction to it. Dogs with chicken, beef, or wheat sensitivities can enjoy Bug&Bark without a second thought.
And because we control every step from egg to treat on a single site in Staffordshire, we can tell you exactly what went into it. That’s not something many pet food brands can honestly say.
The whole process,
at a glance.
From a single egg in Staffordshire to a treat in your dog’s mouth — this is exactly what happens.
Laid by our breeding colony on the farm in Staffordshire
Fed on food waste, growing for 7 days to nutritional peak
Dried and milled into pure protein flour — nothing added
Hand baked in small batches, slow and careful
Hypoallergenic, nutritious, and ready for your dog